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Rabu, 06 Juni 2012

BMW Group U.S. up 7.1 percent

The BMW Group in the U.S. (BMW and MINI combined) reported May sales of 28,321 vehicles, an increase of 7.1 percent from the 26,452 vehicles sold in the same month a year ago. Year-to-date, BMW Group is up 12.2% on sales of 130,843 in the first five months of 2012 compared to 116,656 in the same period in 2011.
“The auto business looks to be the strongest part of the economy right now with both BMW and MINI keeping up the sales momentum to give BMW Group in the U.S. it’s best May since 2008,” said Ludwig Willisch, President and CEO, BMW of North America, LLC. “Our optimism for rest of the year is fueled by the new BMW models on their way to market and improving availability so that we can meet demand.”

BMW Brand Sales
Sales of BMW brand vehicles increased 7.3 percent in May for a total of 22,168 compared to 20,651 vehicles sold in May, 2011. Year-to-date, the BMW brand is up 13.8 percent on sales of 104,779 compared to 92,068 sold in the first five months of 2011.
In May, best performing vehicles included the 5 Series, up 45.3 percent to 6,102 units; and the 6 Series, up 159.9 percent to 725 units; and the Sports Activity Vehicle segment (X3, X5 and X6), up 23.8 percent to 6,939 units.

BMW Pre-Owned Vehicles
In May, sales of BMW used vehicles (including certified pre-owned and pre-owned) increased 7.4 percent to 13,930 vehicles from the 12,975 vehicles sold in May 2011. January through May, BMW used vehicle sales are up 3.1 percent on volume of 68,792 compared to 66,710 in the same period of 2011.

MINI Brand Sales
MINI USA reported sales of 6,153 automobiles in May, an increase of 6.1 percent from the 5,801 sold in May 2011. Year-to-date, MINI sales in the U.S. are up 6.0 percent on volume of 26,064 compared to 24,588 in the first five months of 2011.
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May 2012
May 2011
%
YTD 2012
YTD 2011
%
BMW brand 
22,168
20,651
7.3
104,779
92,068
13.8
BMW passenger cars
15,229
15,047
1.2
75,034
66,864
12.2
BMW light trucks
 (SAVs)
6,939
5,604
23.8
29,745
25,204
18.0
MINI brand 
6,153
5,801
6.1
26,064
24,588
6.0
TOTAL Group 
28,321
26,452
   7.1
130,843
116,656
12.2
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Mercedes Leads BMW in U.S. Sales for Year

Mercedes-Benz maintains the sales lead in the U.S. luxury-vehicle market after another strong month. U.S. sales of Benz vehicles rose to 22,515 units (19  percent increase) in May while BMW follows with 22,168 cars sold in the same month. BMW deliveries increased 7.3 percent compared to same month last year.
The Mercedes sales were aided by a more aggressive incentives program, 23 percent compared to BMW’s 0.8 percent. Lexus had the most aggressive program with 37 percent, an attempt to recover from last year’s earthquake and tsunami in Japan. Their sales for the month soared 74 percent to 21,463 units.
From year-to-date, Mercedes reports an increase in sales of 18 percent to 106,364 units, giving the company a lead of 1,585 cars over BMW. In the same period of time, BMW’s sales increased 14 percent, same as Lexus (88,1110 units). Same as reported in April, the C-Class sedan (up 35 percent) and M-Class SUVs (up 66 percent) helped the strong sales.
Audi continues to trail with 11,503 units, a 10 percent increase. After five months, Audi’s U.S. sales this year rose 14 percent to 52,494.
The U.S. luxury brand Cadillac sold 50,688 cars in 2012. Cadillac declined 15 percent to 9,871 in May as the luxury brand suffered from the elimination of old models before new ones, such as the XTS, reach dealers starting this month.
From the Japanese brands, Acura reports a 62 percent increase to 14,586 last month. Infiniti sold 10,592 vehicles, a 66 percent gain from a year earlier.
Porsche sold 2,852 vehicles in the U.S., a 1.2 percent gain.
[Source: Bloomberg ]

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